UX Research & UX Strategy
The UX research team at Turian Labs is committed to studying changes and analyzing emerging users’ mental models, business models and experiences across industries. We are skilled in conducting from a basic A/B Testing to foundational and explorative research across sectors (B2B or B2C), across several countries. We use projective research techniques and ethnography to decipher people's changing habits, mindsets and behaviors, essential to manage change and make better business decisions.
Our team uses various UX research tools and methodologies for these qualitative research engagements, with the overarching goal of designing an enhanced user-experience.
Ethnography
Usability studies & Concept validations
Cognitive Walkthroughs
Diary studies
In-Depth Interviews (IDIs)
Do-Alongs
Fly-on-the-wall studies
Day-in-a-life
Customer journey maps
Speed-dating studies
Co-creation workshops
UX Design
Wireframing
Concept validation sprints
Empathy Maps
Foundational Research
Focus Groups